Today, Hong Kong's SHKP (00016) launched the second round of sales of Phase 3B of its brand new project NOVO LAND, which offers a total of 118 units. These units cover open-plan to three-bedroom, with usable area ranging from 252 sq ft to 697 sq ft. The selling price range is $3.522 million to $9.927 million, while the discounted price is between $2.993 million and $8.437 million. Based on the discounted price, the foot price is between $11,079 and $12,724.

Of particular interest is that NOVO LAND Phase 3B also offers 38 specialty units for tender at the same time. Among them, the most notable one is Unit A1 on the top floor of 35/F, Block 2A, Fiskars, which has a usable area of 1,390 sq ft and comes with a 568 sq ft podium and 849 sq ft rooftop. The first round of sales last Saturday was already quite popular, with about 137 units sold, showing the high interest and recognition of the project in the market.

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Meanwhile, ONE STANLEY in Stanley, developed by Jian Hao Real Estate, also launched two additional blocks of townhouses for tender yesterday, and will start accepting interest registration from next Tuesday. These two houses are House No. 2 and House No. 5, which are strategically located near the sea, with a usable area of 4,732 sq ft and 4,693 sq ft respectively, and are designed as 4-bedroom with 4-suite structure. There are only 6 blocks of these high-end houses in total, and 11 units have been sold, realizing more than $956 million, demonstrating the market's keen pursuit of Stanley's scarce luxury properties.

On the other hand, Star Real Estate's (01560) Yuen Long Yu Hou project has sold a total of 99 units this year, with the total sales of the whole project reaching 274 units, and the cumulative cash realized exceeded $1.66 billion. Chairman and Chief Executive Officer of Star Real Estate, Mr. Chan Man Fai, disclosed that most of the units in the project have been sold out, with only 1 to 2 units left in a number of units, thus there is still room for price increase. It is expected that early next week, the company will consider the third price increase in the year.

At present, there are only eight open units remaining in the project after the rain in Yuen Long. The saleable area of these units ranges from 294 sq ft to 806 sq ft, the discounted price ranges from $4,043,000 to $13,783,000, and the discounted square foot price is between $11,669 and $17,101. These figures demonstrate the high level of market demand for different types of residential properties, especially in the tense atmosphere of Hong Kong's real estate market, where scarcity and location advantages have become the selling points of various projects.